Gary Rosenson appointed CEO of Principal Media in Los Angeles
Media industry veteran Gary Rosenson has been appointed CEO of Principal Media, Libra Group’s Beverly Hills-based entertainment company. He brings 25 years’ experience in the broadcast sector, working with renowned networks and independent video content providers.
Before joining Principal Media, Gary ran GR Media Advisors, a consultancy firm that helped existing and start-up channels navigate the rapidly evolving TV landscape. Before that Gary served 23 years at Playboy Enterprises, latterly as President, Pay TV (Worldwide).
Principal Media has produced and distributed TV programming since 2005, offering a vast, multi-genre catalogue of content licensed by top TV channels and digital platforms worldwide. Principal Media also distributes streaming channels, helping both established networks looking to expand their reach, and new players entering the space.